my verbs:

create
design
teach
write

Books I've Written
0
Years in Creative Business World
2
People I've helped with their book(s)
0
Speaking/Workshops
0

2023 High School Electives • Semester Class Options

(Some classes can be combined.)

Topics covered: Thinking process, Fiction vs. Nonfiction, Book Mechanics & Tools, Layout, Formatting, ebook, Amazon KDP, Distribution, and Sharing

This course will focus on expressive writing in many different forms. Students will have the opportunity to explore several different types of poetry and prose styles, as well as responding to literature, art mediums, quotes, and music. Originality and writing that shows thought will be emphasized. Strategies to avoid writer’s block and new ways to uncover ideas for writing will be studied. Peer reviews and sharing ideas are essential elements to this course.

Topics covered: Types (Business, E-commerce, Blog, Portfolio), Platforms, Coding, CRM, CMS, HTML, Management & Costs, Sharing, and Monetizing

Do you want to create your own personal place on the Internet to start an online business or personal social site? In this Web Design course, students will use a variety of design software to organize, create, publish, and manage a web site. Course content includes creating a variety of graphic elements including video, animations, rollover effects, backgrounds, and page images.

Topics covered: Memorization tactics & tools, Dissecting literature, Mental Exercises, Rewriting known pieces, and Thought discussion

Coming Soon!

Topics covered: Software, Editing, B-roll, Stock photography, Music & Sound, Storyboard, Rendering, Sharing, Platforms, and Monetizing

This course will teach students the basics of photography, camera functions, video editing, media analysis, and filmmaking. Students will work individually and in groups to write, shoot, and edit their own projects. Sample student projects during the semester include PSA’s, commercials, short films, music video and news stories. Selected videos are screened during class throughout the semester to enhance the critique process. Students will work with the following software on desktop computers: Adobe Premiere Pro and Adobe Photoshop.

Topics covered: Software, Tools, User Behavior, Heatmapping, Online psychology, Application, Implementing, and Creating industry-specific case studies

Students will be empowered to understand and use data in a principled way to better explain, make decisions in, and predict the world. By the end of this course, they will be able to:
• Access and interpret many publicly available datasets in their area(s) of interest.
• Conduct original statistical analyses of data to test their own hypotheses about the world, as well as draw meaningful, transparent, and scientific inferences from them.
• Assess the quality, usefulness, and limitations of a dataset.
• Evaluate data-driven conclusions or arguments made in the news or other outlets.
• Apply data to make informed predictions about possible outcomes in the world.

Overall, this course will transform each student from a passive consumer of conclusions about data that other people have made to an informed, empowered, and critical reader, evaluator, and producer of data-driven insights.

This course will also set each student up for further advanced study in data science. In addition, data science is practically a prerequisite for many professions, so this course may be a powerful investment in their future.

Topics covered: Software & Tools (Photoshop, InDesign, Adobe Acrobat), Application, Web vs. Print, Production, Monetizing, and Sharing

Students entering graphic design will need to become familiar with what it is as an art discipline, and how digital citizenship is important to every designer (especially the concept of copyright and fair use). An emphasis on creative problem solving, or, “design thinking” should be established early so that students develop good habits with regards to research, sketching and idea development.

Topics covered: How to build a digital marketing strategy, Discover a niche’, Build email list, Google & Facebook Ads, Software, Tools, and Online Resources

This introductory course studies the application of marketing as an integrated process. Topics include analysis of markets and customer value, marketing research, consumer behavior and developing a balance in marketing decisions that considers product formulations, prices, channels of distribution and promotion.

Topics covered: Photoshop for everything beyond photos, Tactics, Tips, Tricks, Mechanics, Monetization, and case studies

This course will expose students to a comprehensive understanding of Adobe Photoshop. Students will
develop creative projects through concise instructions, and complete coverage of basic to advanced Photoshop skills to help students create dynamic Photoshop art.

Topics covered: Concept, Audience, Design, Materials, Production, Packaging, Cost/Waste, Payment portals, Customer Service, Inventory, and Promotion/Advertising

Apparel Development examines clothing production in the areas of preparation for clothing construction, basic clothing construction techniques, consumer decisions, textiles, historical perspectives and design, and career opportunities. Emphasis is placed on students applying these construction and design skills to apparel and home fashion. Skills in art, communication, mathematics, science, and technology are reinforced in this course.

Resume:

View Resume (PDF)

Self Employed: 2010 – Present

Human Investing: 2013-2014

Fidelity National Title: 2011

SCBN/Medigap: 2007-2010

Guitar Center: 2004-2006

References:

Clay Swanson • CS Lewis Academy

Scott Olson • Horizon Christian

John Hynes • Westside Christian

See video testimonials below…

Video Testimonials

Human Analytics & Connections

Data-driven tools for book tracking and Tipping Point connections

Are you connecting with those who connect?

Who is your Paul Revere connection?

Where do your connections click?

Are you tracking your connections?